Content
writing, if written with unique idea and clear description, is matchless
against any other activity for effective online marketing. There are some mistakes
that usually content writers don’t consider while writing for web. In case,
these mistakes are addressed, the content writers can come up with finest and
most valuable content for effective
website development and management services. These problems are as under:
1) - Duplicate
Content:
The first and the most important issue need to be addressed is
regarding duplicate content that is now a serious issue and has been addressed
by Google also, that can results in penalization.
2) - Keyword
Stuffing:
It’s a bad approach to just stuff keywords
in the content without considering the natural flow of the content. Repetition
of keyword is annoying for the reader and now even search engine crawlers take
account of keyword stuffing and moderators take serious action against the
publisher.
3) - Content
Stuffing:
Adding enough content on your home page is a bad strategy as
it becomes hectic for the reader to search the useful stuff from complete page.
This becomes annoying for the reader and the reader jumps off the page
resulting in increased bounce rate and least traffic on the web page that puts
a negative impact while considering website development and management services.
4) - Spells
and Grammar Mistakes:
Spells and grammatical mistakes are never compromised as the
reader thinks it to be really childish stuff written by a non-professional. The
reader forgets the idea and theme of the content no matter how much worthy that
can be, the only thing that comes in front are mistakes.
5) - Excessive
use of punctuation:
It
varies from content to content, as for website content punctuation are usually
not used extensively while for blogs, the content is usually aided with proper
punctuation.
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