Tuesday 28 May 2013

The Aspect Of Creativity In Web Design & Redesign

Professional designers these days are not just focused on how to make their designs modern and more technologically advanced but today they look for smart ways to make their designs more innovative and creative.  An artist creates a painting using paints and canvas but anyone can use paints on a canvas to draw anything but only a true artist can make a scenic painting because of his creativity and through the artistic skills he possesses.

Similarly in professional website design and development, artistic and creative mock ups and ultimate layouts are key factors in giving out the final result because they are the fundamental foundations of that particular project.

Web design and redesign if done effectively and creatively can give very aesthetic outcomes which are essential for any website. Visitors tend to generate more online traffic on websites which are aesthetically pleasing to the eye. Redesigning is more crucial according to the creativity point of view because redesigning occurs in case of some amendment in the initial designs. The designer has to work on finding ways to not only redesign the layouts in improved parameters but also locate which part of those design were lacking creativity initially.

For static websites, creativity can be laid off in the back end but for dynamic website development and management it is of utmost significance because designer would have put multiple applications in that website through flash images or sliders to improve the functionality of the page. The attributes used in a website have to be done according to the structural designs of the layouts and creativity again comes into play for that.

The world of website development and management is such a competitive market these days that you have to present something unique every time to your client in order to get ahead from your adversaries in the same market. A huge lot of people choose web designing education and courses to become a part of this community these days and they get qualified through almost similar technical curriculum but what separates and shall we say outlines a great designer from a good designer is the natural element of creativity that he/she possesses.

Monday 13 May 2013

Five Mistakes That Need To Avoid While Content Writing for Perfect Website Development and Management


Content writing, if written with unique idea and clear description, is matchless against any other activity for effective online marketing. There are some mistakes that usually content writers don’t consider while writing for web. In case, these mistakes are addressed, the content writers can come up with finest and most valuable content for effective website development and management services. These problems are as under: 

1) - Duplicate Content:
The first and the most important issue need to be addressed is regarding duplicate content that is now a serious issue and has been addressed by Google also, that can results in penalization.

2) - Keyword Stuffing:
It’s a bad approach to just stuff keywords in the content without considering the natural flow of the content. Repetition of keyword is annoying for the reader and now even search engine crawlers take account of keyword stuffing and moderators take serious action against the publisher.

3) - Content Stuffing:
Adding enough content on your home page is a bad strategy as it becomes hectic for the reader to search the useful stuff from complete page. This becomes annoying for the reader and the reader jumps off the page resulting in increased bounce rate and least traffic on the web page that puts a negative impact while considering website development and management services.

4) - Spells and Grammar Mistakes:
Spells and grammatical mistakes are never compromised as the reader thinks it to be really childish stuff written by a non-professional. The reader forgets the idea and theme of the content no matter how much worthy that can be, the only thing that comes in front are mistakes.

5) - Excessive use of punctuation:
It varies from content to content, as for website content punctuation are usually not used extensively while for blogs, the content is usually aided with proper punctuation.